This Trademark Policy explains how Fanz, LLC ("Esports League Hub," "we," "us") and its Dakdan Worldwide affiliates protect their trademarks, service marks, logos, crests, trade dress and domain names (the "Marks"), and the limited ways others may refer to them. The Marks identify the source of our services. Consistent use protects League Operators, participants, sponsors and the public from confusion about who is running a competition or standing behind a product. This Policy is part of our Terms and Conditions.
1. Our Marks
The Marks include, whether or not registered, the following and any confusingly similar variations:
| Mark | Covers |
|---|---|
| ESPORTS LEAGUE HUB | Word mark and the five-animal shield crest (wolf, lion, elephant, owl and eagle) |
| FANZ | Registered word mark of Fanz, LLC, and the Fanz network marks (Fanz News, Fanz TV) |
| ESPORTS HIGH SCHOOL LEAGUE | Word mark and the eagle crest |
| ESPORTS COMMUNITY COLLEGE LEAGUE | Word mark and the lion crest |
| ESPORTS COLLEGIATE LEAGUE | Word mark and the owl crest |
| SENIOR ESPORTS LEAGUE | Word mark and the elephant crest |
| ARMED FORCES ESPORTS LEAGUE | Word mark and the eagle-and-headset crest |
| NIL SUPERSTAR | Word mark and logo, used under license from its owner within the Dakdan Worldwide family |
| DAKDAN, DAKDAN ESPORTS, DAKDAN WORLDWIDE | Word marks of Dakdan Worldwide and its affiliates |
| SPORTS MEDIA, USA ENTERTAINMENT VENTURES | Word marks and logos of affiliated companies |
Trade dress includes the look of the Platform, the live match board, the league crest system (a shield with a headset-wearing animal over a circuit-pattern field and a ribbon banner), and the esportsleaguehub.com domain and every subdomain of it. Trademark rights arise from use in commerce; the absence of a ® or ™ symbol is not a waiver of rights. Registration status is available on request.
2. Uses that do not require permission
You may, without asking us, use our word marks in plain text to:
- truthfully state that you compete in, operate a league on, sponsor or cover a competition on Esports League Hub ("Lincoln High competes in the Esports High School League on Esports League Hub");
- link to esportsleaguehub.com or a league subdomain using the plain name as link text;
- write news, commentary, reviews, academic work or comparisons that refer to us by name, provided the reference is accurate and does not suggest we endorse your content;
- describe compatibility or integration ("exports standings from Esports League Hub"), provided our name is not more prominent than yours and no logo is used; and
- display the "Powered by Esports League Hub" attribution the Platform generates on your league pages.
3. Uses that require a written license
Each of the following requires our prior written permission or a license in a signed agreement:
- using any logo, crest or trade dress, including on merchandise, jerseys, banners, broadcast overlays, event signage or social media profile images;
- using a Mark in a company, league, team, product, event, app, social handle or domain name, or as part of your own logo;
- using a Mark in paid search, keyword advertising, app-store listings or metadata to attract traffic;
- co-branding, "official partner" or "official sponsor" claims, or any statement that implies endorsement, certification or affiliation;
- producing or selling merchandise, apparel, collectibles or NFTs bearing a Mark;
- using a Mark on a competing league management, tournament or bracket product; and
- modifying, abbreviating, translating, animating, recoloring or combining a Mark with other elements.
League Operators on a paid plan receive, in their plan terms, a limited license to display our attribution and to describe their league as operating on Esports League Hub. Network leagues, sanctioning bodies and sponsors receive logo rights only in their written agreement and only for the term, territory and media stated there.
4. Rules for licensed use
- Use the official artwork we supply; do not redraw, stretch, crop, recolor or add effects. Keep clear space around a logo equal to the height of the shield.
- Use a Mark as an adjective with a generic noun on first reference in long-form text ("the Esports League Hub platform"), never as a verb or in the possessive.
- Include the attribution "Esports League Hub is a trademark of Fanz, LLC" (or the applicable owner) where space allows, and the ® or ™ symbol as we direct.
- Do not use a Mark in any way that is false, misleading, disparaging, obscene, associated with content prohibited by our Company Policy, or that would damage its reputation, including alongside alcohol, tobacco, vaping, cannabis, gambling, weapons or adult content.
- Do not use a Mark more prominently than your own name, and do not place it next to another mark in a way that suggests a combined mark.
- Follow the brand standards we provide, and submit mock-ups for approval when the license requires it.
5. League, team and operator names on the Platform
When you create a league, team or subdomain on the Platform you represent that the name and logo do not infringe anyone's trademark, including a school, publisher, professional team or another League Operator. We may rename, suspend or reclaim a league name, team name or subdomain that we reasonably believe infringes a third-party mark, impersonates a school, organization or person, uses a Mark of ours without a license, or is reserved for a network league. Game titles and publisher marks may be used on your league pages only to identify the title being played, in plain text or using assets the publisher makes available under its community tournament guidelines.
6. Domain names and social accounts
Do not register or use a domain name, subdomain, social media handle, channel name or app name that contains a Mark or a confusingly similar term. Subdomains of esportsleaguehub.com are licensed under the TLD License and remain our property. We enforce our rights under the Anticybersquatting Consumer Protection Act, the Uniform Domain-Name Dispute-Resolution Policy and platform impersonation policies.
7. Third-party trademarks
Game titles, publishers, consoles, streaming platforms and sponsor brands referenced on the Site or Platform are trademarks of their respective owners, used only to identify those products and services. No affiliation, sponsorship or endorsement by any publisher is implied unless expressly stated in writing. Competitions in a publisher's title are run under that publisher's community tournament guidelines; League Operators are responsible for compliance with those guidelines, including any limits on use of the publisher's marks, prize values and sponsor categories.
8. Reporting misuse and infringement complaints
To report use of our Marks that you believe is unauthorized, or to notify us that content on the Platform infringes your own trademark, email legal@fanz.us with the subject line "Trademark Complaint" and include: your name and contact details; the trademark at issue, with registration number and jurisdiction if registered; the location (URL) of the content; a description of why the use is infringing; a statement that you have a good-faith belief the use is not authorized; and a statement under penalty of perjury that the information is accurate and that you are the owner or authorized to act for the owner. We review complete complaints within 10 business days, may remove or modify content, notify the user, and request a response. Repeat infringers lose access to the Services. Copyright complaints follow the separate procedure in our Copyright and DMCA Policy.
9. Requesting permission
Send permission requests to legal@fanz.us with the subject line "Trademark Permission," describing who you are, the Mark you want to use, where and how it will appear, the duration and a mock-up. We aim to respond within 10 business days. Permission, when granted, is non-exclusive, revocable, limited to the use described, and conditioned on this Policy.
10. Reservation of rights and changes
All rights not expressly granted are reserved. We may revoke any permission on notice if a use violates this Policy or harms a Mark, and you agree to stop the use within 10 days of notice (or immediately for online use). We may update this Policy by posting a revised version with a new effective date. Questions: Fanz, LLC, Attn: Legal, 274 Mount Harvard Ave, Severance, CO 80550, United States; (970) 436-0580.
