Media kit and rate card
Reach players where they check the score.
Three fixed placements on every league page, sold by CPM, bought in four steps. Pick the inventory, choose a placement and volume, upload your creative, and the campaign is live once payment clears and creative is approved. Impressions and clicks are measured by the Platform and reported in your dashboard.
The audience.
Esports League Hub serves the five Dakdan Esports network leagues and independent leagues run by schools, conferences, clubs and organizations on the self-serve platform.
- Five network leagues spanning high school, community college, four-year college, seniors 55 and older, and the armed forces community
- Every impression is served on a page a player, coach, parent or fan opened to check a schedule, bracket or result
- No third-party tracking: impressions and clicks are counted at the placement level by the Platform and reported to you in your campaign dashboard
- Minors are never profiled or targeted; league inventory is sold by context (league, region, title), not by behavior
Placements and creative specifications.
Dimensions match the Platform ad manager exactly. Creative that does not match is scaled and may be declined.
| Placement | Size (px) | Formats | Max file | Where it runs |
|---|---|---|---|---|
| Top Banner | 1200 x 150 | PNG, JPG, WebP (static) or animated GIF | 400 KB | Above the fold on every league page: home, schedule, brackets, standings and the live match board |
| Sponsor Poster | 300 x 600 | PNG, JPG, WebP (static) or animated GIF | 400 KB | Right rail beside brackets, standings and team pages on desktop; inline between sections on mobile |
| Bottom Banner | 1200 x 150 | PNG, JPG, WebP (static) or animated GIF | 400 KB | Above the footer on every league page and on match result pages |
| Video Banner | 1200 x 150 | MP4 (H.264), autoplay, muted, looped, no audio track required | 4 MB, 6 to 15 seconds | Top Banner position, served as a silent looping video |
Top Banner production notes
Retina: supply 2400x300 and we scale down. Keep text inside the center 1000x120 safe area.
Sponsor Poster production notes
Retina: supply 600x1200. Highest dwell time on the Platform; best for offers with a QR code or promo code.
Bottom Banner production notes
Retina: supply 2400x300. Pairs with the Top Banner for roadblock takeovers.
Video Banner production notes
Supply a 1200x150 poster PNG as fallback. No flashing content above 3 Hz. Captions must be burned in.
Creative standards
- Every placement is labeled Sponsored by the Platform. Do not add your own Sponsored or Ad label.
- Creative must be legible at 50 percent scale and must not imitate Platform UI, buttons or system alerts.
- One click-through URL per creative, HTTPS only, landing page must match the offer in the creative.
- Rotation: up to 10 creatives per slot per league, rotating every 15 seconds. A single-sponsor slot does not rotate.
- Leagues with participants under 18 accept general-audience categories only. Alcohol, tobacco and vaping, cannabis, gambling and sports betting, weapons, adult content, lending and cryptocurrency are never accepted there.
- Creative is reviewed within 2 business days of upload and may be declined under the Company Policy content standards.
Rate card.
Net CPM in US dollars. Minimum order $250.00, minimum flight 7 days.
| Inventory | Top Banner | Sponsor Poster | Bottom Banner | Video Banner |
|---|---|---|---|---|
| Network run of siteAll five Dakdan Esports network leagues plus hub.esportsleaguehub.com, served as platform house ads with first-position priority in rotation | $18.00 | $14.00 | $12.00 | $28.00 |
| Single network leagueOne of Esports High School League, Esports Community College League, Esports Collegiate League, Senior Esports League or Armed Forces Esports League | $15.00 | $12.00 | $10.00 | $24.00 |
| Operator league marketplaceIndependent leagues on Starter, Pro and Elite plans that have opted their inventory into the marketplace. Select by region, audience or title. The operator receives the published revenue share. | $10.00 | $8.00 | $7.00 | $16.00 |
- All rates are net CPM (cost per 1,000 impressions) in US dollars, billed on impressions delivered as measured by the Platform ad server.
- Minimum order $250. Minimum flight 7 days. Impressions not delivered by the end of the flight are extended, made good or refunded.
- Operator league marketplace: the league operator receives 70 percent of net revenue from impressions served on their league, paid monthly through the Platform.
- Season sponsorships, category exclusivity, broadcast integrations and naming rights are quoted separately through the Sponsor Kit.
- Agency commission: 15 percent off gross for recognized agencies on invoiced orders. Self-serve orders are net.
- Rates are valid until replaced on this page. Orders are confirmed at the rate in effect when the order is accepted.
Place an order.
Four steps. The total updates as you choose. Orders are confirmed by email with a PayPal invoice; the campaign starts when payment clears and creative passes review.
- Review
- Creative is reviewed within 2 business days.
- Reporting
- Impressions and clicks by day, placement and league, in your campaign dashboard.
- Under-delivery
- Flight extended, made good or refunded for undelivered impressions.
- Agencies and invoiced orders
- Email info@fanz.us or use the Sponsor Kit request for net-30 terms and custom flights.